Nebraska Municipal Power Pool (NMPP) is a coalition of four organizations serving nearly 200 Midwest and Rocky Mountain communities. They bring together energy professionals with similar needs to create a synergy of support and resources. They help municipalities ensure responsible, safe, continuous quality service to those who depend on them.
This project included rebranding for NMPP Energy, NMPP, MEAN, and NPGA brands. The NMPP brand architecture needed important clarification. The UNANIMOUS team completed a Verbal Identity to include a Value Proposition, Promise, Key Messages, and direction for Tone and Voice. They also completed NMPP’s Visual Identity to include Concepts, a Brand Guide, and Brand Architecture. Websites were designed and developed for NMPP Energy, NMPP, MEAN, and NPGA.