american flag
herostock logo design

HEROSTOCK

Nonprofit Logo Design & Event Branding

UNANIMOUS was proud to be an event sponsor for HEROSTOCK, an annual event created to recognize and honor the heroes of our community and country. The founders and supporters of HEROSTOCK understand the importance of providing veterans and community heroes with a time and space to disconnect from their duties, connect with like-minded individuals who share their experiences and struggles, and live in the moment. The collaborative effort empowered HEROSTOCK to embrace a more inclusive brand identity and clearly articulate its mission.

non-profit military logo design option 2
non-profit military logo design option 1
non-profit military logo design option 3

Herostock Event Logo Design Options

UNANIMOUS helped guide and develop HEROSTOCK's brand identity evolution by offering a range of creative solutions. We crafted multiple logo designs, each carefully tailored to convey HEROSTOCK's unique values and vision. In addition to the logos, UNANIMOUS collaborated with the HEROSTOCK team to bring the brand to life through letterhead, apparel, swag, and more.

herostock hat
herostock keychain
herostock tshirt
herostock flask
herostock stocking hat

HEROSTOCK Naming & Messaging

UNANIMOUS was pivotal in HEROSTOCK's rebranding journey, initially named Vetstock. After careful analysis, UNANIMOUS facilitated the transition to the name HEROSTOCK, a name that better reflects the commitment to celebrating and supporting all community and country heroes. We crafted a compelling pitch and developed key brand messages to communicate HEROSTOCK's mission effectively and to ensure consistency in their messaging across all strategic communication channels.

Enjoy Herostock

Enjoy

HEROSTOCK is a day of food, fun, and entertainment designed to celebrate the heroes in our communities and our country. Follow on Facebook for more details about the next annual event.

Herostock Relax

Relax

HEROSTOCK is a chance to kick back and relax. No obligation. No Pressure. Join us in celebrating the commitment of those who help keep our families safe.

Herostock connect

Connect

HEROSTOCK allows you to connect with others with similar experiences, challenges, and victories. Coming together in a supportive environment can build friendships and gain a greater sense of community.

UNANIMOUS has an amazing team that shows passion in the project and they do a great job communicating what all is going on and the steps of the process.

Jason Steiner

HEROSTOCK INC.
Herostock motorcycle
Herostock exhibit
Herostock attendees
Herostock tree of valor
Herostock brothers

Military, LEO, & First Responders Event

The event serves as an opportunity to pay tribute to those who have served and continue to serve and the families who support them. HEROSTOCK is a chance for veterans, law enforcement personnel, firefighters, rescue workers, EMS personnel, and Gold Star families to unite and network while discovering organizations providing support and services. 

herostock brand guide cover

Non-Profit Event Brand Guide

Adhering to brand guidelines and standards provides control and helps maintain brand consistency. UNANIMOUS helped the HERSTOCK team make internal brand management effortless by developing a guide for fonts, color formulas, graphical elements, templates, and other resources.

VIEW BRAND GUIDE (PDF)

Social Media Police
Social Media Military
Social Media Herostock Flag
Social Media Guitar
Social Media Firefighter

Event Social Media & Sponsor Levels

UNANIMOUS contributed to planning the annual HEROSTOCK event by developing a comprehensive sponsorship framework. With attention to detail, UNANIMOUS created a multi-tiered sponsorship system that allowed HEROSTOCK to effectively engage and secure support from a diverse range of partners and sponsors. This tiered approach ensured sponsors could choose their level of involvement and also provided HEROSTOCK with a structured and sustainable source of funding for future events.

Additionally, UNANIMOUS's expertise extended to building a social media calendar with compelling content and eye-catching graphics. This strategic social media plan promoted the event, educated audiences about its significance, and celebrated the collective impact of sponsors.

herosotock diamond sponsor
herosotock gold sponsor
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herosotock bronze sponsor
herosotock friend sponsor