The EBM Corporation is a combined manufacturing and construction company primarily serving the midwestern states. It specializes in providing equipment for bulk material handling and multi-purpose screening equipment. Additionally, EBM completes major remodels and provides new repairs for companies involved in the feed, grain, and seed markets.
The partnership with EBM began when they were in need of a testimonial video highlighting the construction of the Pillen Family Farm feed mill in Albion, Nebraska. A year later, EBM continued the momentum by utilizing UNANIMOUS’s video production services to film another testimonial video. This video focused on the story of the Kent Nutrition Group Mill in Sheldon, Iowa, to be utilized as a powerful marketing tool for the company’s website, upcoming trade shows, and use on social media.
Video Shoot Production
A pre-production meeting was conducted to identify individuals who could vividly describe EBM’s quality customer service, the incredible performance of the equipment, and the noticeable improvements in the products they were producing after utilizing EBM services. Locations were also determined during the pre-production process for filming the interviews and capturing action footage.
The UNANIMOUS team traveled to different locations in Nebraska and Iowa to complete filming for both testimonial videos. After gathering all assets, two forms of each testimonial were produced—a long-form video for both websites (EBM Manufacturing and EBM Construction) and a short-form video for their individual social media needs.