Cooperative Producers, Inc.
Cooperative Producers, Inc. (CPI) is a farmer-owned agricultural cooperative operating in 30 communities across Southcentral Nebraska with its headquarters in Hastings. With more than 400 employees, it offers products and services in agronomy, energy, feed, and grain.
CPI needed video production services to help promote and build awareness for the diverse products and services it offers.
After our concept and storyboard meeting with the CPI team, we recommended the production of a series of five shorter 60 to 90-second videos. The series included a company overview video and one video highlighting each of CPI’s company divisions, including grain, agronomy, feed, and energy.
During the shoot-production, we utilized an interview-style of video production that allowed CPI employees to convey the message of each video. The end results included relatable videos that put CPI’s most valuable assets, its employees, front and center.
CPI premiered the video series to patrons and vendors at its annual shareholder’s meeting. The marketing team was then able to utilize these videos individually on its website and social media channels.
"We are so pleased with the work Jameon has done. His professionalism, responsiveness, and willingness to go above and beyond was more than we could have asked for on this project. We will definitely be using him and the UNANIMOUS team for our future video needs."
- Erin Anderson, Advertising Manager