Gather Cover Photo of Elder Couple looking at Phone

Gather by Immanuel

Senior Living App Visual Identity

Immanuel partnered with UNANIMOUS to create a visual identity for Gather, a mobile community engagement app designed to help residents and families stay informed, engaged, and connected. Rooted in Immanuel’s mission of Christ-centered service, the identity reflects connection, compassion, and community through a vibrant, welcoming design system that feels energetic while remaining approachable. The result is a brand that feels distinctly Immanuel while giving Gather its own recognizable presence across the app, signage, and resident communications.

Logo Design

UNANIMOUS created a logo that gives Gather a recognizable and welcoming identity while maintaining a clear connection to Immanuel. The design was developed to reflect the platform’s focus on community, connection, and belonging, using a friendly and approachable visual style that feels at home within the broader Immanuel brand. At the same time, the mark gives Gather enough distinction to stand on its own as a digital experience. Designed for flexibility across app icons, signage, print materials, presentations, and resident communications, the logo serves as a consistent visual anchor that helps build familiarity and trust wherever residents and families encounter the Gather brand.

Gather Stacked Logo with Clear Space Guides

Professional Design Support

Collateral Kit

To support the launch and ongoing promotion of Gather, UNANIMOUS developed a coordinated collateral kit featuring branded materials designed for residents, staff, and community communications. Each piece carries the visual identity forward in a clear and consistent way, helping build awareness, familiarity, and trust around the app.

App Store Implementation

UNANIMOUS extends the Gather visual identity into its App Store presence through custom graphics and supporting visual assets. These materials create a polished, recognizable digital experience while introducing the app in a way that feels consistent with both the Gather and Immanuel brands.

Internal Training Slide Deck

To help Immanuel staff understand and introduce Gather to residents, UNANIMOUS developed an internal training slide deck that combines clear instructional content with the new visual identity. The presentation gives staff a consistent resource for communicating the app’s purpose, benefits, and functionality while supporting residents as they begin using it.